Friday, April 1, 2011

BEAUTY PRESSURE



This video was created for the Dove campaign for real beauty. That campaign started to pave the way for real beauty in the fashion and beauty industries. If you notice in the video itself many fashion images are used to represent the pressure that this young girl would be exposed to. This type of exposure is something we all can relate to, especially those working in the industry. I feel like it is a perfect example of how the fashion industry pressures young girls into being that "ideal beauty".

That being said, I ran across an article stating that abercrombie and fitch has started making padded bikini and bandeau swim suit tops for their abercrombie kids line. Does a child within the ages of 8-14 really need a padded swim top or even a padded bra? I will leave that to you. The link to the article below and the link to an actual garment from the abercrombie kids website:

Article/Refrence

Abercrombie Kids Padded Bikini Top

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